About

I'm a passionate event & marketing professional specialising in experiential marketing for luxury brands. I’m accomplished in the development, management & execution of brand projects including product launches, awards nights, gala dinners, festivals & live shows for media, consumer & trade audiences.

I began my career in fine dining, working with luxury chefs & building the foundations required to deliver a premium & impactful guest experience. In 2011, while working with the Hilton Sydney & Luke Mangan Group I began delivering events within the hotel structure. Then, in 2012 I moved to Thomson Street, a boutique event agency, producing bespoke events for a wide range of corporate clients. 

Following three years of building production & logistics experience at Thomson Street, I moved onto freelancing where I begin working more closely with marketing teams to build & manage brand & talent partnerships.  

As a freelancer, clients & agencies I worked with included Audi Australia, Nike Pacific, Donna Hay, T2 Tea, Georg Jensen, Perrier Jouet, Jaguar Land Rover, Pacific Magazines, Team Event, MG Events, The Projects* & more. 

In 2018 I took on a new challenge through a combined Marketing & Event role at Pacific Magazines, working across Fashion, Beauty & Health. This role has included campaign development & execution on behalf of some of Australia's leading magazines, including InStyle, marie claire & BEAUTYcrew.

Colleagues know me as always positive, highly organised & at my best collaborating with others on innovative projects.